The Dallas Cowboys have a new word to describe their mindset on and off the field each week: “Godfidence.” It’s a word head coach Brian Schottenheimer brought into the team’s vocabulary as he looks to build a culture of faith, purpose and brotherhood.

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For Schottenheimer, his faith in Jesus isn’t merely a motivational tool that he pulls out when things are going well. It’s at the center of how he views his life and his work, and it’s something he’s made clear is the most important thing to him since he took over as head coach in January 2025.

“That’s who he is,” quarterback Dak Prescott said during his press conference after Sunday’s 34-30 win over Houston. “That’s who I am, and that’s who a lot of our guys on our team are. Just trying to be contagious, understanding that we’re all here because of God and we’re all here to serve a greater purpose.”

Prescott has been with the Cowboys for 11 seasons and played under three different head coaches. He said there’s a noticeable difference in the culture under Schottenheimer, especially as it pertains to players feeling more comfortable in expressing and being vocal about their faith.

There usually aren’t many empty seats at team chapels, which Prescott said is also a credit to team chaplain Jonathan Evans and his father, Dr. Tony Evans.

“I’ve been through so much in my life. God’s always been the reason and Who I fall back on and my refuge,” Prescott said. “I can’t thank Him enough and never will be able to thank Him enough. So just to see that transcend throughout our team, starting with our head coach, is special. It’s something we take pride in, but at the end of the day, it’s about giving Him the glory.”

The Cowboys are 2-2 and enter a primetime game on “Thursday Night Football” against the Tampa Bay Buccaneers. Dallas is averaging 30.5 points per game, which is tied for second in the NFL, with Schottenheimer in his second year as head coach and primary playcaller after serving as the offensive coordinator under Mike McCarthy from 2023 to 2024.

Schottenheimer’s message on the field so far this season has been about consistency and finishing. And connecting it all is the idea that they’re one family. Schottenheimer makes no apologies for what fuels him.

“God is the center of everything that I do — as a husband, father, football coach, whatever,” he said in his press conference Monday. “I think it’s very strong among our team.”

He displays that faith with his action, but also publicly on his body. He has five tattoos that he says remind him of his “whys.” On his left forearm is “Jireh” which is Hebrew for “The Lord will provide.” Near that one are three nails in the form of a cross.

“This one is just reminding me that Jesus suffered for me and my sins,” Schottenheimer told ESPN in July 2025. “That’s what the nails are for.”

When McCarthy and the Cowboys agreed to part ways, there was always a risk that coordinators like Schottenheimer would also be left out of a job if the new head coach wanted to bring in their own hires. At 51 years old, Schottenheimer had put together a lengthy resume as a position coach and coordinator, so he’d likely be able to find work on another staff. But the thought of having to move and start over again elsewhere crossed his and his wife Gemmi’s minds.

Their faith kept them grounded, she recently said.

“If we didn’t have our faith, I think we could’ve crumbled many times,” Gemmi said this summer on the “Twins Take Podcast.” “This is such an unstable life that we live and you never know what’s next. It’s really year-to-year and it’s a lot of uncertainty. But I think we’ve always had this solid foundation of knowing that the Lord’s never going to leave us and He’s never going to guide us in the wrong direction. We may not like it, but I think we know that what we’re doing is exactly what we’re supposed to be doing.”

Whatever his next path looked like, Schottenheimer still hoped that being a head coach would be part of his resume one day. And as it turned out, he didn’t have to move, and his chance to become a head coach also came. Instead of hiring an external candidate, owner and general manager Jerry Jones elevated Schottenheimer to head coach ahead of the 2025 season.

“We were really just obedient in that regard and we were just like, ‘Whatever You have in store for us is what’s meant to be,’ and then it happened,” Gemmi said. “You have to just trust that whatever path you’re on, that’s exactly where God has you and you’re supposed to be there. You never know when something is going to happen.”

Among his many stops, Schottenheimer recalled being a quarterbacks coach under his father, longtime NFL coach Marty Schottenheimer, for the San Diego Chargers in 2003. Team chaplain Shawn Mitchell made a profound impact on him and his faith, and the younger Schottenheimer felt led to start a coach’s Bible study. He was just 28 years old and it was about six months before he found out he had thyroid cancer. Meanwhile, Gemmi was three months pregnant with their son, Sutton.

Brian credits that season of life to helping him get much more connected with God personally, and it also helped strengthen his and Gemmi’s marriage and faith walks.

“Some of the things that we’ve been through are bigger than football,” he said on the podcast. “Football is our job. It’s not our life. We love it. It’s what we do, but it all starts with God.”

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